Unleashing Potential, Transforming Lives: Empowering Maasai Women through Economic Independence
Economic Empowerment
Our Programme
Maasai women have experienced high levels of marginalisation for many years. Examples of this can be seen in their lack of property ownership (including livestock), high mortality rates, low levels of education, forced marriages, heavy workloads and physical suffering. The Maasai community is very patriarchal, with minimal opportunities for women to challenge these circumstances or influence community decisions. For these reasons, Maasai women are among the poorest in Tanzanian society.
PWC’s economic empowerment programs aim to address gender inequality, poverty and marginalisation of women by enabling them to become self-reliant. Programs focus on empowering women to take control of their own development through solidarity and collective and individual income generating activities.
Our Approach
Through economic empowerment support, Maasai women are becoming financially secure and contributing to their families’ wellbeing and access to important social services such as education and healthcare. Click to read about PWC’s projects that empower women and improve their economic circumstances:
WOMEN'S SOLIDARITY BOMAS
INCOME GENERATING GROUPS (IGG)
WATER PROJECTS
PWC’s Microcredit Programme started in 2000 with 20 women in Loliondo. VICOBAs (Village Community Banks) are savings and loans groups which are established as self-sufficient schemes led and sustained by the women members. VICOBAs provide women with financial support to fund initiatives that enhance the wellbeing of their families through income generation, land and home ownership, and security for the future.
Expanding the VICOBA project was PWC’s economic empowerment focus for 2022. In establishing a VICOBA, PWC provides training on financial management and guidance for how micro-savings and loans work as well as resources for VICOBA management including membership guidelines, cash safe-boxes and pass-books where saving investments and loans are recorded. As at 2022 PWC now supports 575 VICOBAs, serving almost 13,000 women.
With a 90% repayment rate, women are demonstrating discipline about saving to meet loan repayments. The impact of the VICOBAs is rapidly being seen. More pastoralist women are achieving economic independence thus allowing them to invest in what is important to them: education for their children, especially girls; and to improving their family’s nutrition and overall well-being.
Impact Stories
Witness the Power of Education: Transforming Communities One Story at a Time.
Hear from Pastoralist Girls as They Share Inspiring Tales of Change.
Livelihoods Through Livestock
Watch this video about the impact of PWC's livestock programmes.
Recipe for Success
Meet Furaha and the 'Ebeneza B' entrepreneur chefs.
Engaresero Start-Ups
Read about the women of Engaresero, who are changing their own lives with a little help from PWC.
“My husband now values and trusts me more than before I had a business. I think it is because I am now contributing to the family earnings. Our relationship has grown strong because we now share all of our concerns.”